Visual identity
In the crowded coffee market, it is always very difficult to devise a personal and recognizable brand image.
Client
El Roma
Year
2016
Services
Visual Design
Brief
When a capable Russian businessman in love with Italy commissioned us to develop the brand for his new coffee project, we felt obliged to fulfill his request and honor his passion for Italian taste.
Solution
The care and attention with which each coffee bean is grown and roasted was to radiate from the new brand image. Visual identity, communication and packaging were designed to tell the very story of the founder’s passion.
